Case Study
Facing numerous business difficulties including managing separate solutions from different vendors, the health insurance carrier sought to consolidate its product offerings into a single, unified platform. With brokers as the primary sales channel, the different platforms used were causing considerable training issues that adversely effected sales for both IFP and groups lines-of-business. The disparate online consumer/broker experience, need for greater business agility and efficiency to respond to opportunities, absence of solutions readiness for PPACA reforms, and lowering solution costs were the key challenges the carrier was facing.
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